Bakery & Frozen

The bakery & frozen aisle

The bakery and frozen aisle is where the weeknight dinner gets rescued. Fresh naan and lavash from a local Bristol tandoor, delivered soft and ready to warm through in a hot oven or dry pan. Frozen lahmacun bases topped with spiced lamb, ready to bake in eight to ten minutes and eat rolled with lemon and parsley. Frozen sambusa, spring rolls and kibbeh for iftar mezze during Ramadan and starter plates every other week. Frozen börek with cheese, spinach or minced beef for a Sunday brunch that feels like Bayram.

The frozen vegetables belong here too, because the honest home for leafy greens and pulses at their peak is the freezer at the point of harvest. Frozen falafel that turns crisp in the air fryer in twelve minutes. Frozen spinach, broccoli, borlotti beans, and the shredded kadayıf pastry for a künefe you assemble in ten minutes on a Friday night. Everything on this shelf is delivered on your chosen delivery window, packed cold and unpacked straight into your freezer. The whole aisle is designed for the household that wants iftar on the table in twenty-five minutes and a full family lunch in forty, without buying anything from a big-brand freezer aisle that can't tell you what it actually is.